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Ex-Amazon Rashi Goel Launches Marketing Platform Performonks

She was formerly Amazon’s director-marketing. Goel worked with Nestlé for about five years as well

Rashi Goel, a former Amazon Director of Marketing, has launched Performonks, a marketing platform.

She was formerly Amazon’s director-marketing. Goel worked with Nestlé for about 5 years as well. With The Kraft Heinz Company, she served as CMO of India from August 2015 until December 2016.

She announced her new position through LinkedIn. She writes, “While leading consumer businesses for 24 years, I learnt that at the 10-year mark, promotions get scarce and growth plateaus. We get feedback in our year-end reviews, but we do not have the resources or mentorship to overcome mindsets that hold us back. That’s why I am building Performonks – The People Accelerator.”

Goel has also worked with other well-known companies such as PepsiCo, Coca-Cola India, Unilever, and L’Oreal India. Goel has also been writing a fortnightly newsletter -performonks.substack.com. 


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